Exploring the Beauty and Benefits of Textured Printing

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Textured Printing is creating a splash in the modern design and printing world. Textured printing is a new dimension, literally speaking, unlike the conventional flat printing. It makes your images come alive in that there is a feelable surface to them. It can be on the business cards, packaging, art on the walls or on the labels of the products and by using textured printing, ordinary prints are turned into extraordinary works of art that are not only seen but also felt.

But what is textured printing? To put it simply, it is a printing process, whereby you raise or emboss surfaces of a paper, fabric, plastic or even a metal. These textures may replicate anything - smoothness of silk, roughness of stone or even supple of velvet. This technique enables designs to have depth and dimension, which is impossible in flat prints.

A luxurious feeling is one of the most attractive features of textured printing to printed materials. As an illustration, consider the case of a business card that does not only appear sleek but it also feels affluent whenever one has it in their hands. The brand would desire that small experience of sense to bring a long-lasting impact on the consumer- something that is created by that small experience. In the same way, when it comes to packaging of products, textured printing assists in emphasizing certain features such as logos or designs, making the product appear high end and unforgettable.

The interior design and fine art also have textured printing as well. It is utilized by artists and decorators to bring a personality to wall prints and decorative panels. The light and shade effect on the surfaces of the textures provide it with a depth and elegance that is impossible on a flat print.

Technically speaking textured printing may be carried out in a variety of ways within embossing, UV printing or with a 3D varnish. All methods have varying degrees of texture and finish, depending on the result required. 

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