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Mukesh Sharma added blog Sports
2026-01-29 11:14:38 -

Paid Sports Betting Advertising: What Works in 2026
If you've been running paid campaigns in the betting vertical for any length of time, you've probably noticed something frustrating: clicks are getting more expensive, audiences are harder to segment, and conversion rates don't always match the hype around "high-intent traffic." Even advertisers with solid budgets are seeing diminishing returns on platforms that worked fine just two years ago....

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Mukesh Sharma added blog Sports
2026-01-22 08:10:38 -

Top Sports Ads Strategies to Boost Clicks, Leads, and Bets
Last quarter, a mid-sized sportsbook operator spent $47,000 on display campaigns across premium sports inventory. The impressions looked great on paper. Click-through rates hovered around industry average. But conversion rates? Dismal. They were paying for attention, not action. This isn't an isolated incident. Across sports ads verticals—whether you're promoting betting...

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