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Mukesh Sharma added blog Games
2025-12-08 10:47:02 -

Lookalike Audience Quality Impacts ROI in Gambling Advertisements
Here's something most advertisers in the iGaming space won't tell you: they're losing money not because their creatives are weak, but because they're showing them to the wrong people. A recent industry analysis revealed that campaigns with poorly defined lookalike audiences see up to 67% higher customer acquisition costs compared to those built on quality seed data. That's not a minor...

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Mukesh Sharma added blog Games
2025-08-16 08:18:49 -

Mistakes to Avoid When Creating Gambling Advertisements Campaigns
Why Gambling Advertisements Need Careful Planning The world of gambling advertisements is growing fast, and with that growth comes both opportunities and risks. For every successful campaign that brings in new players and builds trust, there are dozens that fall short because of poor planning, unclear messaging, or regulatory issues. If you’re looking to run effective campaigns, avoiding...

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Mukesh Sharma added blog Games
2026-01-08 08:23:56 -

Pick the Right Gambling Ad Platforms for Long-Term Growth
The global gambling market is expanding, but so are restrictions, competition, and user skepticism. In this environment, a gambling advertisement is no longer just a promotional asset—it is a strategic investment. Advertisers who succeed long term are not the ones spending the most, but the ones choosing platforms that support stability, compliance, and consistent performance....

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