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2025-11-27 08:45:16 -

Shaping the Future: CCaaS Insights from 2025 and the 2026 Market Outlook
The year 2025 emerged as a major turning point for the customer experience landscape and the broader transformation of contact centers worldwide. As enterprises rapidly shifted toward AI-driven models, the industry witnessed an unprecedented surge in automation, generative CX assistants, multimodal interaction capabilities, and omnichannel experience orchestration. These advancements not only...

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2025-11-10 14:10:08 -

The Role of Customer Experience (CX) in Modern B2B Marketing: Turning Engagement into Competitive Advantage
In today’s hypercompetitive B2B marketplace, Customer Experience (CX) in Modern B2B Marketing has evolved from being a supporting factor to becoming the core differentiator that drives business success. As buyer expectations rise and digital transformation reshapes industries, B2B organizations must rethink how they engage, communicate, and build trust. The companies leading this...

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