How AI Is Improving Keyword Research Beyond Volume and Difficulty

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2025-10-30 07:17:37 -

For years, keyword research revolved around two core metrics: search volume and keyword difficulty. You'd pick keywords with enough demand and a reasonable chance of ranking, create optimized content, and hope for the best. But today, keyword research has changed. Search is more conversational. Purchase journeys are multi-touch and non-linear. Search algorithms now evaluate intent and...

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