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Do Small Businesses Even Need PR? An Honest Take
Most small businesses do not need a six-figure PR retainer. But almost every one of them needs what PR actually produces: credibility, a real reputation, and being known by the people who matter to their growth. Cindy Kurman, our founder, puts it simply: “Build it and they will come” is wishful thinking.
Read More- https://kurman.com/do-small-businesses-even-need-pr-an-honest-take/
Most small businesses do not need a six-figure PR retainer. But almost every one of them needs what PR actually produces: credibility, a real reputation, and being known by the people who matter to their growth. Cindy Kurman, our founder, puts it simply: “Build it and they will come” is wishful thinking.
Read More- https://kurman.com/do-small-businesses-even-need-pr-an-honest-take/
Do Small Businesses Even Need PR? An Honest Take
Most small businesses do not need a six-figure PR retainer. But almost every one of them needs what PR actually produces: credibility, a real reputation, and being known by the people who matter to their growth. Cindy Kurman, our founder, puts it simply: “Build it and they will come” is wishful thinking.
Read More- https://kurman.com/do-small-businesses-even-need-pr-an-honest-take/
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